
THANK YOU FOR PARTICIPATING IN THE SWEDISH CHAMBER’S 62ND AGM 2022
On June 21, 2022, the Swedish Chamber of Commerce 62nd Annual General Meeting was held at the Swedish Ambassador’s residence in the Hague. The meeting was followed by a Scholarship ceremony, an address by the Ambassador of Sweden, H.E. Mr. Johannes Oljelund, a presentation of the Business Climate Survey 2022, and a Chamber Luncheon.
At this meeting, The Board thanked leaving Board Member Rik Zuidmeer, Mercuri Urval, and six new Board Members were elected. The Swedish Chamber of Commerce is proud to welcome the new Board Members and looking forward to the future collaboration:
Armanda Kusse-Willems, Country Manager, Lime Technologies
Dick Bisschop, Managing Director, Anticimex Netherlands
Lawrence Masle, CEO, UP THERE, EVERYWHERE
Roderick Friend, General Manager, Tetra Pak the Netherlands
Bernie van Leeuwen, Managing Director, SKF Group Nederland
Eugene Grüter, CEO, Sweco Nederland
The Swedish Chamber of Commerce would especially like to thank the Ambassador H.E. Mr. Johannes Oljelund for hosting the AGM and for the delicious lunch Buffet, and to everyone that participated in this meeting. Embassy of Sweden in The Netherlands
To view the photos from the event,
Photo Credits: Larysa Rusina
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SWEDISH CHAMBER PATRON BANNER 2022
The Swedish Chamber of Commerce is very proud to present our new Patron Banner 2022.
THE SUPPORT OF THE PATRONS OF the Swedish Chamber are significant for the Chamber activities. Founded in 2004 Patron Members consists of companies from all sectors who are all committed to the long-term support of the Swedish Dutch business community and the vision of the Chamber. Today the patronship consists of 33 member businesses representing a wide range of industries from the financial sector, mobility, to retail and tech. In 2021 Husqvarna and Saab joined the Patronship of the Swedish Chamber and we are very proud to welcome them.
Patrons of the Chamber receive additional visibility through our various marketing channels, such as the website, Annual Review, the Swedish Chamber Patron Banner and social media platforms. Furthermore, Patrons receive invites to Executive Roundtables and exclusive events such as the Exclusive Annual Patron Dinner. The patrons reflect the strength of the Chamber’s business platform and represent some of the largest brands in the Swedish – Dutch business community.
Would you like to order your own Patron Banner for your office? Welcome to contact the Swedish Chamber at for more information.
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Welcome and Goodbye International Management Trainees
At the Swedish Chamber of Commerce Annual General Meeting last week on June 21, 2022, we welcomed two new aspiring scholars who will join the Swedish Chamber for the coming year offering them a unique opportunity to gain experience and new connections as well as contribute to the development of the Chamber through new ideas and insights.
This years’s recipients are:
Sanjidul Huda, Gull & Stellan Ljungbergs Foundation
Ellen Olofsson, Elof Hansson Foundation Scholarship
Rebecca van Dorrestein, Scholarship Fund for Swedish Youth Abroad (starting later this summer)
At the same time, the Swedish Chamber of Commerce took the opportunity to thank International Management Trainee Johanna Lindén, Gull & Stellan Ljungbergs Foundation and Stefan de Goede, Scholarship Fund for Swedish Youth Abroad. The Chamber would like to thank them both for their invaluable contribution to the organization of the Swedish Chamber 60 years Anniversary. Johanna has in addition been responsible for the Chamber’s Communication and Social Media plan, Brand Book and the Swedish Chamber Annual Report and assisted with the set up for the new Swe-Cham strategy 2.0 Future Proof. Stefan has been achieving great successes with Young Professionals, worked with new members acquisition and member contacts and has been project leader for the annual Business Climate Survey 2022.
The Swedish Chamber of Commerce is very grateful to the Scholarship Foundations for making it possible for the Chamber to welcome the most inspiring and committed scholars for a year to our organization. A big thank you to Johanna and Stefan and a warm welcome to Ellen, Sanjidul och Rebecca.
Learn more about the scholarships and the new scholars .
On the photo: Johanna Lindén, Gull & Stellan Ljungbergs Foundation Scholar 2021-2022, Sanjidul Huda, Gull & Stellan Ljungbergs Foundation Scholar 2022-2023, Ellen Olofsson, Elof Hansson Foundation Scholar 2022-2023, Stefan de Goede, Scholarship Fund for Swedish Youth Abroad Scholar 2021-2022. Missing on the photo: Rebecca van Dorrestein, Scholarship Fund for Swedish Youth Abroad 2022-2023.
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BUSINESS CLIMATE SURVEY 2022
We are pleased to share with you the final report from this year´s Business Climate Survey (BCS).
The BCS was presented at the Swedish Chamber of Commerce Annual General Meeting at the Residence of the Swedish Ambassador on June 7, 2022. At the presentation Stefan de Goede, Swedish Chamber of Commerce, revealed the most interesting results. The Business Climate Survey provides insights into the economic outlook in the Netherlands as well as specific factors that allow Swedish companies to succeed in the Netherlands.
For the second year in a row, Team Sweden carried out a survey to understand how Swedish companies, actively operating in the Netherlands, perceive the market conditions and the economic prospects of their business. More than just a broad overview, the survey aims to show differences between industries, company size, and company age. The survey was sent out to 86 respondents between March and April. This year we managed to get 36 responses from Swedish company representatives, which makes it a 42 percent answer rate.
The Survey shows that Swedish companies continues to have a positive view on the Dutch business climate. Last year, 76% of the respondents perceived the business climate in the Netherlands as very good or good, which ranked The Netherlands in first place Globally in 2021. This year 84% of the responding companies perceive the business climate as very good or good. The most positive companies are the Newcomers and Experienced companies, who all answered that they perceived the Dutch business climate as very good or good. In fact, this year none of the respondents perceived the business climate as very poor or poor.
to read the full report with comparisons to the year before and interesting conclusions. We would like to thank all companies who filled in the Survey and wish you very interesting reading.
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THANK YOU TO SWEDISH CHAMBER INTERN AZRA HANDZAR
Last week, the Swedish Chamber of Commerce took farewell and thanked Azra Handzar, from Gothenburg University, who has been our Communication and Social Media intern for the spring term 2022. Azra, who has studied Public Affairs, has worked with the Swedish Chambers Social Media Planning and Communication Plan. We would like to thank Azra for her great contribution to the Swedish Chamber of Commerce activities during her term and for being a excellent colleague. We wish her all the best and lots of success with her future endavours.
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SWEDISH CHAMBER WELCOMES SIX NEW BOARD MEMBERS AT ITS ANNUAL GENERAL MEETING
On June 21, 2022, the Swedish Chamber of Commerce for the Netherlands held its 62nd Annual General Meeting at the residence of the Swedish Ambassador, the Hague. At this meeting, The Board thanked leaving Board Member Rik Ziudmeer, Mercuri Urval and six new Board Members were elected. The Swedish Chamber of Commerce is proud to welcome the new Board Members and looking forward to the future collaboration:
The Swedish Chamber of Commerce is proud to welcome the new Board Members and looking forward to the future collaboration:
Armanda Kusse-Willems, Country Manager, Lime Technologies
Dick Bisschop, Managing Director, Anticimex Nederlands
Lawrence Masle, CEO, UP THERE, EVERYWHERE
Roderick Friend, General Manager, Tetra Pak the Netherlands
Bernie van Leeuwen, Managing Director, SKF Group Nederlands
Eugene Grüter, CEO, Sweco Nederlands
On the photo: Roderick Friend, Tetra Pak the Netherlands, Lawrence Masle, UP THERE, EVERYWHERE, Eugene Grüter, Sweco Nederlands, Armanda Kusse, Lime Technologies, and Dick Bisschop, Anticimex Nederlands. Missing on the photo: Bernie van Leeuwen SKF Group Nederlands.
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OFFICE CLOSED DUE TO SWEDISH MIDSUMMER ON JUNE 24, 2022
On June 24, the Swedish Chamber office will be closed due to the Swedish Midsummer.
Flower wreaths, dancing around a maypole and a sun that never sets. Swedes call it Midsummer.
Swedes are fairly well attuned to the rhythms of nature. At Midsummer, many start their five-week or so, annual holidays. During this relatively short summer season, everyone is in a hurry to get things done. Midsummer Eve is usually celebrated on the countryside, and therefore everyone usually leaves town, everything closes and the city streets are suddenly spookily deserted on the day before.
Swedes prefer the world to be well-ordered, so Midsummer Eve is always on a Friday between June 19, and June 25. People often start off the day by picking flowers and making flower wreaths to place on the maypole, which is a key component in the Midsummer celebrations. Read more about Midsummer .
For information about the Swedish Chamber of Commerce and upcoming events welcome to visit our website:
For urgent matters please send an email to
Photo: Per Bilfrost/imagebank.sweden.se
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The Swedish Chamber of Commerce Annual Review 2021 is released
On June 21, 2022, the Swedish Chamber of Commerce Annual Review 2021 was published on the Swedish Chamber's Website and presented at the Annual General Meeting at the Swedish Residence of the Ambassador, the Hague.
"The Swedish Chamber of Commerce in the Netherlands is built upon a strong business community and a unique Swedish–Dutch business relationship. Founded in 1960, by members for members, with more than 60 years of experience the Chamber is forming an extraordinary platform for Swedish-Dutch businesses coming together to share ideas, experiences and learning from each other. Being part of an active business network organization has, during the past years, proven to be more important than ever."
Johan Uhlin,
Chairman Swedish Chamber of Commerce
Welcome to read about the Words of the Chairman, the Swedish Chamber's Events, the Swedish Chamber's new Patrons and Members, and much more in the Swedish Chamber Annual Review 2021.
Welcome to read
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