Management and Operation
Petra Zachrisson Beets
CEO
Kerstin Gerlagh
Former CEO
Frida Olovsson
International Management Trainee Marketing & Communications
Noel Schreiber
International Management Trainee Young Professional & Member Engagement
The School of Business, Economics and, Law at the University of Gothenburgs Scholarship Foundation
Vincent van Roijen
International Management Trainee
Events & Business Development
Our core values
In order to accomplish the goals and objectives of the Swedish Chamber of Commerce, the team works with all components of the Strategic House and closely with the board, committees and members, with a clear focus on the core pillars of Sustainability, Innovation & Tech and Diversity & Inclusion as well as Branding & Marketing.
Focus areas
The daily week is divided into five focus areas:
Strategic house
The Strategic House visualises the Swedish Chamber’s mission, core values, focus areas and vision. This model is used to effectively present the key aspects of the organisation’s strategy and how the Swedish Chamber is working to achieve its goals and target both short-term and long-term. The organisation’s mission and vision are important parts of the strategic house.
