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18 September: Day of Allemansrätten – Sweden’s unique Right to Public Access
Information from VisitSweden.se:  "The Right of Public Access" or "Allemansrätten" as we call it, gives everyone the freedom to roam and explore the beauty of our country. As long as you don't disturb and don't destroy, you are welcome to enjoy Sweden's nature as much as you want. The Right of Public Access is a principle, protected by the law, that gives all people in Sweden the freedom to roam free in nature. Sleep on mountaintops, by the lakes, in quiet forests or beautiful meadows. Take the kayak out for a spin or experience the wildlife firsthand. Pick berries, mushrooms and flowers from the ground – all completely free of charge. The only thing you have to pay, is respect for nature and the animals living there. The freedom to roam in Sweden means that you have the right to walk, cycle, ride, ski and camp on any land with the exception of private gardens, near a dwelling house or land under cultivation. We call it 'Allemansrätten'. Literally, it translates to "The all mans right" which means that everyone has the right to roam in the Swedish nature. The Right of Public Access is a unique right, but with this right comes responsibilities – to take care of nature and wildlife and to show consideration for landowners and for other people enjoying the countryside. The Swedish Environmental Protection Agency (EPA) sums up the Right of Public Access in the phrase 'Don’t disturb – Don’t destroy'. Keep these words in mind when exploring the Swedish nature. Read more on . Photo Credits: Ulf Lundin/Imagebank.sweden.se. 
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Welcome our new member Ebke!
The Swedish Chamber of Commerce is very proud to introduce the new corporate member EBKE as a valuable addition to our extensive network! EBKE is an innovative company producing sustainable E-bikes. They state the following: EBKE E-Bikes: Revolutionizing Urban Commuting: In an era where environmental concerns are at the forefront of global discussions, EBKE E-Bikes is leading the way in transforming urban commuting. This innovative company, established in 2016 and now based in Norrköping, has made it its mission to provide sustainable and efficient transportation solutions through electric bicycles. With a commitment to quality, design, and affordability, EBKE E-Bikes has gained a reputation as a trailblazer in the e-bike industry. A Commitment to Sustainability: EBKE E-Bikes is acutely aware of the environmental challenges that cities face today. Traffic congestion, air pollution, and fossil fuel dependence have created a pressing need for eco-friendly transportation alternatives. E-bikes have emerged as a sustainable option, and EBKE is at the forefront of this movement. One of the key advantages of e-bikes is their low environmental impact. They produce zero emissions and significantly reduce the carbon footprint of urban commuting. With EBKE E-Bikes, riders can enjoy the freedom of two-wheeled transport without contributing to pollution or greenhouse gas emissions. Innovative Technology and Design:  At the heart of EBKE's success lies its commitment to innovative technology and design. The company's e-bikes are equipped with cutting-edge electric motor systems that provide a seamless and effortless riding experience. Whether you're conquering steep hills or cruising through city streets, EBKE's e-bikes offer a smooth and enjoyable journey. For more detailed insights into EBKE, please visit their website .
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King Carl XVI Gustaf celebrates 50 years on the throne!
This week signifies King Carl XVI Gustaf’s 50th year on the throne. At the same time, the year 2023 marks 500 years since Gustav Vasa was elected king of Sweden – an election that laid the foundation of Sweden as an independent state. Congratulations to both King Carl XVI Gustaf and Sweden! Sweden.se writes the following about the celebrations: "'For Sweden – with the times.'This is the motto of King Carl XVI Gustaf, Sweden's current monarch. Armed with the ambition to serve his country in a manner always suitable to the present, he ascended to the Swedish throne on 15 September 1973. This year, as the seventh monarch of the House of Bernadotte and the longest reigning monarch in Swedish history, King Carl XVI Gustaf celebrates 50 years on the throne. To mark this occasion, King Carl XVI Gustaf is paying visit to all 21 of Sweden’s regions during the months leading up to the anniversary day. These visits, which he makes together with Queen Silvia, are an opportunity to meet with the people.". Read more about the anniversary celebrations on Sweden.se's website .   Photo credits: Mona Loose/imagebank.sweden.se, Peter Knutson/Kungl Hovstaterna
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Booming business climate for Swedish companies in the Netherlands
On September 7, 2023, the Business Climate Survey 2023 for the Netherlands was launched at the Swedish Embassy in The Hague, in collaboration with the Swedish Chamber of Commerce and Team Sweden. The survey measures the economic outlook, industry trends, success factors, local conditions, and opportunities for Swedish companies in the Netherlands and how they compare to global results. “The Business Climate Survey deepens our understanding of the current business climate in the Netherlands and gives us a sound basis for the continued business dialogue. The Swedish–Dutch business relations run deep, which is reflected in the optimism felt by Swedish companies here”, said Ambassador Johannes Oljelund while opening the launch. Håkan Jevrell, the State Secretary for International Development Cooperation and Foreign Trade underlined that the Swedish and Dutch markets share common features with a high level of innovation, technology, digitalization, and sustainability. “This presents further possibilities for deeper and broader business relations between Sweden and the Netherlands”. State Secretary Jevrell also encouraged Swedish companies to continue promoting the benefits of doing business in the Netherlands: “This report shows that the Netherlands is a shining example of how things could and should be for Swedish companies abroad. I’m very confident that the Netherlands will remain an important trade partner for Sweden. The strategic location, and high level of innovation and digitalisation, also make it a stepping stone for entering new markets for many Swedish companies”. Kerstin Gerlagh, managing director of the Swedish Chamber of Commerce presented the Business Climate Survey 2023 for the Netherlands and highlighted some of the key findings:
  • Swedish companies in the Netherlands rate the business climate in the Netherlands 4.5 out of 5 which ranked the Netherlands first in Europe and third globally.
  • In 2022, an impressive 83% of Swedish companies in the Netherlands reported profitability, surpassing the global average of 68%. This was the highest profitability rank globally, together with Brazil.
  • The Netherlands has the highest environmental and sustainability interest from customers globally, together with the UK and Germany. In the Netherlands, the rate is at 87%.
  • 34% of the responding Swedish companies report to have between 20-50% female staff in their management teams.
  You can download the BCS the Netherlands 2023 report , and the Global BCS 2023 report . The following panel of experts spoke at the event:
  • Håkan Jevrell: State Secretary for International Development Cooperation and Foreign Trade (online)
  • Johannes Oljelund: Ambassador of Sweden in the Netherlands
  • Everth Flores: CEO at Ericsson Netherlands
  • Bas Dubois: Managing Director at Benelux Volvo Buses
  • Tomas Korseman: Trade & Invest, Commissioner of Sweden to Benelux at Business Sweden
  • Patrick Blankers: Policy Director Sustainability at Ericsson Netherlands
  • Kerstin Gerlagh: General Manager at the Swedish Chamber of Commerce
  In the panel discussion that followed, Swedish companies based in the Netherlands elaborated on the following themes: Sustainability: That sustainability means a lot to the Dutch customer is no surprise for Swedish companies, and many of them are confident that their Swedish roots help them to deliver on that promise. “Maybe not everyone realizes it, but Swedish companies here have a very significant presence in sectors such as energy, mobile traffic, and transportation. Our Swedish values and strive for sustainability do add to the success Swedish companies experience in the Dutch market”, on company representative underlined.   Finding talent: The survey showed that one of the few challenges Swedish companies in the Netherlands have is finding talent not least female talent in the tech sector. One suggestion was to involve school pupils to get to know tech from an early age and what it actually means to society today.   Housing: Companies recognized the difficulty in finding affordable housing in the Netherlands when having to attract talent from abroad. “Why should talents come to the Netherlands when the cost of living is so high?” one company representative said, adding one suggested solution: “We don’t move them any longer – we work online”.   Conclusion: The conditions in the Netherlands are very good for Swedish companies. Swedish values mean added value when attracting customers and talent. Sweden is leading witin equality, innovation, sustainability, and design. Sharing Swedish values more both internally and externally can help boost business even further.   About the Business Climate Survey The Business Climate Survey is an initiative that seeks to identify the opportunities and challenges Swedish companies face when conducting business worldwide. This year marks the survey’s third consecutive year in the Netherlands. The survey was distributed to a selective sample of 170 local executives representing Swedish companies, with 47 providing answers, leading to a 28 percent response rate. The answers were collected between March 13th and April 4th, 2023. We extend our sincere gratitude to the participating companies and respondents who have contributed to the survey. Their invaluable input has made it possible to present an accurate and insightful assessment of the Dutch market.
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Sustainability Insights with NORNORM
"We want to be the catalyst of change to circularity in the workspace industry" says Anders Jepsen, CEO at NORNORM. The Swedish Chamber member NORNORM pursues a circular economy through their unique sustainability strategy and new ways of understanding furniture consumption. Read about NORNORM's ways of transforming linear thinking into an inspiring circular approach in their Sustainability Insight feature with ! You can find the feature . Enjoy!
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Upcoming Events
Join us this fall for the following exciting events!   Dive into Diversity in Tech with our Tech Table x Diversity & Inclusion Breakfast collab on September 14, 2023. Reconnect and kick off the fall semester at the Young Professional Season Opening in collaboration with Stromma on September 20, 2023. Learn about Swedish-Dutch Business Culture at Young Professional Meet Vattenfall on October 12, 2023. Join us to learn about the positive benefits of Nordic Outdoor Living at the #Nordictalks2023 on October 28, 2023.
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Meet CEO Carola Hoekstra at YP Season Opening with Stromma
Young Professionals are excited to collaborate with Stromma for our exciting Season Opening! We are honored to have Carola Hoekstra, CEO of Stromma Netherlands, as one of the speakers for the event. Together with her employees from the sustainability team, they will present their Sustainability plans for their vessels. This is a chance to gain valuable insights into sustainability strategies, ask questions, and participate in discussions. The limited seats are filling up quickly, and we wouldn't want you to miss out on this fantastic opportunity to reconnect with the Young Professional network after the summer break. You can register for the event on our website, link in bio! We will meet for a boat tour along the Amsterdam canals, where you will get to see great views of Amsterdam from the water in late summer, while enjoying drinks and snacks, free of charge. Together with Stromma, the Young Professionals are looking forward to welcoming you onboard!
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Exclusive interview with H.E. Ambassador of Sweden Johannes Oljelund
"One by one, the staff at the Swedish Embassy of the Netherlands are returning from their vacations to the office in central the Hague. The summer break was well needed after an intense spring semester, when the Swedish presidency of the EU significantly ramped up the level of work. At the same time, we are in a turbulent phase in Dutch politics and a challenging context for Swedish foreign policy. Swedish Chamber Insights sat down with H.E. Ambassador Johannes Oljelund to gain insights on his reflections from this intense period, and to hear more about his view on the future of Swedish-Dutch relations." Read the full exclusive interview with H.E. Ambassador of Sweden Johannes Oljelund . The interview is a part of our new monthly digital magazine, which will you an unparalleled glimpse into the activities within and around the Swedish Chamber of Commerce’s network. You can find all the Swedish Chamber Insights features and interviews . Enjoy the read!
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