June 4, Presentation of the Business Climate Survey in the Netherlands 2024

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Tuesday, 4 June 2024

Time: 11:00 – 13:45

Venue: Handelsbanken Nederland

Herikerbergweg 181 Gebouw Vesta

1101 CN Amsterdam

Team Sweden cordially invites you to join us on June 4, 2024, for the unveiling of the results of the Business Climate Survey in the Netherlands 2024.

“The Business Climate Survey deepens our understanding of the current business climate in the Netherlands and gives us a sound basis for the continued business dialogue. The Swedish–Dutch business relations run deep, which is reflected in the optimism felt by Swedish companies here”

– H.E. Ambassador of Sweden Mr. Johannes Oljelund

Keynote Speaker: Per-Arne Hjelmborn, Director-General for Trade, Ministry for Foreign Affairs

Per-Arne Hjelmborn is an esteemed diplomat and trade expert with over two decades of experience in international affairs, including serving as Ambassador Extraordinary and Plenipotentiary to Brazil, Malaysia, and China. He has dedicated his career to promoting Swedish interests across the globe, overseeing Sweden’s trade policies and international commerce initiatives.

More speakers will be published shortly.

Event Program

11:00 Registration and coffee

11:15 Presentations:

– Welcome by Roland van Pooij, CEO Handelsbanken Nederland

– Word by H.E. Ambassador of Sweden Mr. Johannes Oljelund

– Keynote by Per-Arne Hjelmborn, Director-General for Trade, Swedish Ministry of Foreign Affairs

– Presentation of the Business Climate Survey Netherlands by the Swedish Chamber of Commerce

– and Business Sweden

– Panel discussion by Swedish companies who answered the Business Climate Survey

– Final remark by Per-Arne Hjelmborn

13:00-13:45 Informal Networking Lunch

We look forward to your presence at this insightful occasion, where we will delve into the intricate dynamics shaping business climates across borders. The event is free of charge.

ABOUT THE BUSINESS CLIMATE SURVEY

The Business Climate Survey Presentation gives you valuable insights on economic development, success drivers, local conditions, trade obstacles and sustainability challenges encountered by of Swedish-affiliated companies in the Netherlands.

This year’s survey has been conducted across more than 20 countries worldwide, further enhancing its global significance and relevance.

Find more information about the previous Business Climate Surveys here.

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Per-Arne Hjelmborn, Director-General for Trade, Swedish Ministry for Foreign Affairs

Per-Arne Hjelmborn is a seasoned diplomat and trade expert with over two decades of experience in international affairs. He has dedicated his career to promoting Swedish interests across the globe. With a Master of Science in Business and Economics from the Stockholm School of Economics and a CEMS Master in International Management, Per-Arne brings a robust educational background to his diplomatic endeavors. Per-Arne's impressive career began in 1995 with the Ministry for Foreign Affairs, where he swiftly rose through the ranks. Over the years, he has held various prestigious positions, including Ambassador Extraordinary and Plenipotentiary to Brazil, Malaysia, and China. Notably, Per-Arne served as Director General for Trade at the Ministry for Foreign Affairs from September 2019, overseeing Sweden's trade policies and international commerce initiatives. Fluent in English, Spanish, and Portuguese, with a working knowledge of French and basic proficiency in Chinese, Per-Arne's linguistic skills have facilitated effective communication and negotiation on the global stage. Recognized for his outstanding contributions, Per-Arne is a recipient of several prestigious honors, including the Order of the Southern Cross (Brazil), the Order of Civil Merits (Spain), and the Order of Bernardo O’Higgins (Chile). With his wealth of experience and unwavering dedication, Per-Arne Hjelmborn continues to play a pivotal role in shaping Sweden's international relations and trade policies.