November 24, 2022 Executive Breakfast Meeting

Thursday 24 November 2022
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09.00 – 11.00
The Swedish Ambassadors Residence
Lange Voorhout 28
The Hague

Welcome to the Swedish Chamber of Commerce Executive Breakfast Meeting with Peter van der Poel, Managing
Director, Inka Investments for a discussion about balancing investment activities, innovation, and sustainability.



Peter van der Poel is Managing Director for Ingka Investments, the investment arm of Ingka Group (largest owner and operator of IKEA retail in the IKEA franchise). In this role, he leads the investment agenda, carefully balancing Ingka’s investment activities that contribute to the financial resilience of the company, the development, and innovation of the retail business and Ingka Centres – with the ambition to have a positive impact on people and our planet.


Peter’s IKEA journey started in the IKEA store in Delft, Netherlands, and later became Sales Manager for IKEA Netherlands. He worked in the Dutch retail organization for several years before joining IKEA of Sweden (part of franchisor Inter IKEA) as a Business Area Manager, moving to Älmhult in Sweden, where IKEA has its roots.


Before his current position, Peter was IKEA Range and Supply Manager and Managing Director of IKEA of Sweden where for the past five years he was responsible for the product range and business development, supporting all IKEA markets around the world.


Peter is known for his inspiring and culture-driven leadership style geared to people and business development and a strong entrepreneurial mindset.


Peter holds an MBA from The Hague University. He is married, has three children, and is based in the Netherlands. In his free time, he likes walking his dog, reading, and sports.

At this Executive Breakfast Meeting, we would like to reflect on the outcome of the COP27 Conference taking place earlier in the same month in Sharm-El Sheikh. A lot has happened in the world since COP26 in Glasgow 2021 and therefore we are looking forward to reflecting on the outcomes of the COP27 conference and the road ahead together with our Keynote speaker, Peter van der Poel, Ingka Investments.

About the Swedish Chamber Executive Breakfast Meetings

At The Swedish Chamber Executive Breakfast Meetings, we gather business leaders from across the Swedish-Dutch Business community, offering excellent networking opportunities and meeting up with business leaders, entrepreneurs, politicians, and academics from both Sweden and the Netherlands to share their experiences and insights.

About the Swedish Chamber of Commerce

The Swedish Chamber of Commerce for the Netherlands is a non-profit organization founded in 1960. Our mission is to inspire, promote and extend the commercial and industrial relations between Sweden and the Netherlands and to create new business opportunities within our network. The Swedish Chamber of Commerce network consists of decision-makers from Swedish and Dutch global companies, creative and innovative people, entrepreneurial start-ups, investors, insurance agencies, lawyers, and banks. Each year the Swedish Chamber of Commerce in the Netherlands hosts more than 40 events targeting different segments, to share insights and experiences and to learn from each other on topics such as sustainability, innovation, tech, entrepreneurship, and gender balance.



Booking Information

Please note that this event is by invitation only.

Please register your interest to attend this event. Participant lists are curated with the theme of each Business Breakfast in mind, for all attendees to get the most out of the discussions. You will be notified if your seat has been confirmed.


For any questions or inquiries, please contact Swedish Chamber Events at


Swedish Residence
Lange Voorhout 28
The Hague

Participation Fee

The Swedish Chamber of Commerce Executive Breakfast is offered to our members free of charge with thanks to the Swedish Embassy in the Netherlands.

Registration details

Please note that this event is by invitation only.

The Swedish Chamber of Commerce Chamber Executive Breakfast Meetings bring together tailored and differently composed, intimate groups of business leaders for interactive discussions.

For any questions or inquiries, please contact Swedish Chamber Events at