The Nomination Committee of the Swedish Chamber of Commerce is pleased to present the proposed candidates for election to the Board of Directors for the year 2025.
All members are warmly invited to attend the Annual General Meeting on Wednesday, 28 May, from 09:30 to 11:00, to formally support the new Board and express appreciation to the outgoing members for their dedicated service.
Board Candidate: Ashkan Danaei, Sales Director, Tetra Pak Benelux
Ashkan Danaei brings over 20 years of commercial leadership experience and a strong track record in strategy execution, business development, and results-driven performance. As Sales Director at Tetra Pak Benelux, he is known for cultivating high-performing teams and building strategic, future-oriented business partnerships.
As Chairperson of the Swedish Chamber’s Sustainability Committee, Ashkan is a committed advocate for climate action, actively promoting initiatives to reduce CO₂ emissions and increase awareness of sustainability challenges and opportunities.
Alongside his focus on environmental impact, Ashkan is passionate about mentorship and empowering individuals to realise their potential—both as professionals and future leaders.
With his strategic insight, environmental leadership, and people-first approach, Ashkan brings valuable expertise to the Swedish Chamber’s continued development.
As part of the upcoming presentation of the Business Climate Survey, the Swedish Chamber of Commerce is pleased to introduce the confirmed panellists who will share insights into business performance, innovation, and operational strategy within the Dutch market.
Join us on 28 May, between 11.00 – 14.00 at AKD Amsterdam for a data-driven and dialogue-rich session exploring the latest economic trends impacting Swedish businesses in the Netherlands.
Hans Vos brings over 40 years of international experience spanning engineering, quality management, business development, and general management. Since joining FlexLink Systems BV in 1990, he has held several senior leadership roles—including Director Emerging Markets and Corporate Quality Director—and now serves as General Manager for the Benelux region.
His career is defined by a long-standing commitment to innovation, continuous improvement, and global expansion—particularly in the fields of industrial automation and manufacturing.
Don't miss the opportunity to hear from Hans and fellow leaders as they reflect on this year’s survey results and what they mean for the future of Swedish-affiliated businesses in the Netherlands.
Register via our website – https://swedishchamber.nl/events/may-28-presentation-of-the-business-climate-survey-in-the-netherlands-2025/.
- Identify and articulate our unique value
- Align our personal values with our professional identity
- Build authentic connections that reflect who we truly are
- Understand how our brand influences the opportunities we attract
We are honoured to welcome H.E. Mr. Johannes Oljelund, Ambassador of Sweden to the Netherlands, as a special guest at this year’s presentation of the Business Climate Survey in Amsterdam.
As a key Team Sweden partner, the Embassy of Sweden plays an important role in supporting Swedish business interests and fostering bilateral cooperation. We are grateful for their continued collaboration and valued contribution to this annual initiative.
In the words of Ambassador Oljelund:
“The Business Climate Survey deepens our understanding of the current business climate in the Netherlands and gives us a sound basis for the continued business dialogue.”
Event details
Date: 28 May 2025
Time: 11.00 – 14.00
Venue: AKD, Amsterdam
Presented by Team Sweden, the Business Climate Survey provides data-driven insights into the Dutch market as experienced by Swedish-affiliated companies. This year’s edition highlights key challenges, including regulatory uncertainty, labour market tightness, and evolving sustainability expectations.
The event will convene business leaders, policymakers, and institutional stakeholders for an engaging session shaped by research, dialogue, and shared perspectives.
For more information and to register, please
As part of the upcoming presentation of the Business Climate Survey 2025, the Swedish Chamber of Commerce is pleased to introduce Cees Westera as a confirmed panellist.
Cees brings over 25 years of experience in and around Dutch politics, with particular focus on strategic public affairs, lobbying, and stakeholder engagement. As Senior Director at Public Matters, he advises companies, NGOs, and institutions on navigating the complex interface between public policy and business objectives.
With extensive expertise in governmental affairs and regulatory developments, Cees offers valuable perspective on how shifting policy frameworks influence business strategy—particularly in times of uncertainty.
Event details
Date: 28 May 2025
Time: 11:00 – 14:00
Venue: AKD, Amsterdam
For more information about the event and other speakers, please
We’re pleased to welcome Moonen Packaging to the Swedish Chamber of Commerce in the Netherlands.
Hear from our new member:
“Moonen Packaging started small more than 65 years ago. We have since grown into an innovative packaging specialist due to our passion and ambition. As a packaging wholesaler, we not only sell sustainable products, we are also a sustainable company.
Sustainability and environmental awareness are currently the greatest challenges for people and our planet. We are convinced that we, as Moonen Packaging, can play a crucial role in this.
Out of love for our planet and the conviction that the best packaging is no packaging, we strive for a world of packaging solutions that care for the environment. No more waste. Only sustainable and innovative ideas that protect our planet and meet our customer's needs.
Our approach is different and we are proud of that. We inspire and motivate others to make greener choices across the life cycle. From raw materials to design and from transportation to end of life. It's time to understand the value of packaging and consciously choose sustainability over convenience. We do this together with you, because sustainability is a journey that everyone travels at their own pace. This is how we create impact and maximum savings for organisation and the environment.”
We look forward to having Moonen Packaging as part of our community and to supporting their continued journey in driving sustainable innovation.